We've got every aspect of brand and marketing covered. It's complicated out there, but we know just how to deliver seamless, comprehensive and results-driven solutions.

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Brand Building

Whether launching a new brand, or refreshing an existing one, we craft powerful, distinctive brands that resonate with your target audience, fostering trust and driving business growth. We're ready to tell your story.

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Why Us?

At brandformula, we understand that a strong brand is your most valuable asset. Our deep expertise in insurance and reinsurance, financial services, and banking allows us to create compelling, differentiated brands that not only reflect your unique value but also build credibility and trust in a competitive marketplace. We put your brand in the best position to enhance market presence and drive long-term growth.

Brand Identity

Our team designs unique, impactful visual identities that reflect your brand’s story and personality, helping build brand advocacy internally and externally.

Brand Storytelling

We craft clear, compelling messaging that resonates with your target audience, enhancing your brand’s market positioning and differentiation.

Market Research

We conduct in-depth market research to understand your target audience’s behaviours, needs, and preferences, enabling you to make informed, strategic brand decisions.

Campaigns

We develop and execute cohesive, multi-channel brand campaigns that amplify your message, build awareness, and drive engagement across key touchpoints.

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Digital Engagement

We create data-driven digital strategies that connect, engage, and convert clients through impactful online experiences. Our depth of understanding leads to more meaningful insights, more effective solutions and ultimately, better results.

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Why Us?

In today’s fast-paced digital world, effective engagement is crucial. At brandformula, we harness data-driven insights and innovative technologies to create digital strategies that deeply resonate with your audience. From enhancing user experiences to boosting conversion rates, our bespoke solutions ensure your brand thrives across digital platforms, keeping you ahead of industry trends.

Website Design & Development

We build intuitive, responsive websites that not only look great but deliver seamless user experiences, driving engagement and conversions.

Social Media

We develop, implement and measure tailored social media strategies that align with your brand goals, ensuring consistent messaging and engagement across platforms.

Digital Campaigns

Our targeted digital campaigns increase brand visibility and foster deeper connections with your audience across relevant platforms including LinkedIn, Google AdWords and digital publications.

SEO

Our data-driven, proactive and transparent SEO services ensure your brand is highly visible and easily found by your key audience, driving measurable results.

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Real-life Experiences

We design immersive, high-touch experiences that bring your brand to life, fostering meaningful connections and long-term loyalty. We know exactly how to get you standing out while remaining true to your brand.

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Why Us?

We believe that real-world experiences create lasting impressions. At brandformula, we design and execute immersive, in-person internal and external trade events that bring your brand to life, fostering deeper emotional connections with your audience. By blending creativity with business objectives, we help you build meaningful relationships and brand loyalty in the financial services sector.

Trade Show & Conference Support

From booth design to on-site management, we provide end-to-end support to ensure your brand shines at industry events anywhere in the world.

Event Design & Management

We conceptualise and execute engaging, high-impact events that create memorable, meaningful brand experiences for your clients or colleagues.

Experiential Marketing

We craft immersive brand activations that foster personal, real-time engagement with your audience, building lasting emotional connections.

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Content Production

By combining storytelling with technical insights our expert team delivers tailored, high-quality content across the full range of channels, amplifying your brand's message and driving engagement.

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Why Us?

Content is the heartbeat of modern marketing, and our team at brandformula specialises in producing high-quality, tailored content that drives results. From thought leadership pieces to engaging multimedia, we ensure that your message is delivered with impact across all channels, positioning you as a trusted voice in the industry.

Creative Copywriting

Our team delivers tailored, compelling copy that speaks to your audience and drives engagement across all channels, from websites and social media to brochures and presentations.

Thought Leadership & White Papers

Our content experts create insightful thought leadership pieces that position your brand as an industry leader. Whether taking existing data and insights or deploying our research team to collate insights, we know exactly how to present and design compelling content.

Video Production

We produce dynamic, professional videos that tell your brand’s story and engage your audience across digital platforms. From brand films to live interviews at events, and round tables to client testimonials, we capture memorable content.

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brandformula at a glance:

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We have a team of 40+ which is always growing

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We support more than 100 clients per calendar year

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We have worked with a third of the top 50 Global Reinsurers

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We have won over 30 awards for our clients

We always aim to be:

Inspiring

Dedicated

Exceptional

Challenging

Understanding

Rebecca Bole

Head of Industry Engagement

CyberCube

Some of our clients

series of client logos: Chubb, Chaucer, Riskonnect, CFA Institute, AIG
series of client logos: Intertrust, AXA, HDI, SiriusPoint, Airmic, LVE, Chartered Insurance Brokers
series of client logos: Global Risk Partners, Allianz, PartnerRe, L&G, Aon, MS Reinsurance
series of client logos: BIBA, Beazley, NMU, WTW, NIG Insurance, RSA
series of client logos: QBE, Sedgewick, Lancashire, Premium Credit, FundsNetwork
series of client logos: Munich Re, Allied World, LMA, DAS, Origami Risk, MGAA
series of client logos: Aspen, RBS, Fidelity International, MUM, Bell & Clements, Sompo
series of client logos: Aqueous Underwriting, Zurich, Bermuda Brokers, Markel, Lloyd's, Travelers
series of client logos: Mapfre Global Risks, FERMA, Marsh, MacroCapital, Swiss Re