Bringing Disruption to London ExCel – branding the CFA Institute conference.
Project Summary
We won a pitch to brand the CFA Institute's flagship annual conference which was themed around. ‘Disruption: The New Reality in Investment Management’. Our typographic solution was an immediate hit with the CFA Institute conference team, as were our wide-ranging ideas and proposals for engagement activity – including design and build of the event Forum centrepiece and stage designs for the huge Plenary room. We delivered over 200 applications of the branding across numerous touchpoints. Over 1,800 delegates visited the event and the feedback was unequivocally positive.
“Thanks for all of your hard work on this - the best one yet!”
Katrina McKee,
Marketing Specialist, EMEA, CFA Institute
