Comprehensive brand engagement at the flagship event for the risk management community in Europe.
Project Summary
We have been delivering a comprehensive range of services for FERMA since 2007, and Madrid 2024 was the biggest ever in terms of the services we delivered. Pre-event starts several months before, with designing multiple booths, content creation for the stands and digital marketing campaign activity. At the event itself, we build the stands in an extremely tight window, with our seasoned team of experts and deliver AV content to bring the booths to life and help them really stand out. We are also proud to deliver FERMA TV where we conduct and film dozens of interviews with key attendees over the two days, editing on-site in real-time and supplying finished films for FERMA to host on their website throughout the event. We are also on hand with a dedicated photographer to capture all our clients’ stands, team shots and receptions on-site. And our work doesn’t stop at the end of the day… we handle client parties at prestigious locations and carry on filming and interviewing clients for their own promotional activity.
“A huge thank you to all of you for accompanying us through this incredible few days a FERMA and for helping us generate great content which will resonate beyond the conference itself. We are truly grateful to everyone in the creative team for the great efforts!”
Giusy Cannella,
Head Marketing Communications, Swiss Re Corporate Solutions
