BIBA Conference 2024, Manchester

Multiple client stands, state-of-the-art AV, engagement activity and most importantly – busy stands!

Project Summary

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As the flagship event in the Insurance calendar, BIBA is a hugely important event for our clients and as such they demand stands that are individual, visually encapsulate their brand and encourage people to visit them. Wherever feasible, we really pushed the design of stands this year with irregular shapes and constructions, dazzling graphics, eye-catching features and state-of-the-art AV solutions. The additional challenge was to deliver all this on budget and to be built in an extremely tight time frame. Ultimately, the bottom line for our clients is a stand that pulls in the crowds and keeps them engaged, the feedback – and the photos – proved we met these requirements. What's more, we've been delivering for clients at BIBA for over 20 years!

“Thank you to everyone at brandformula for our brilliant stand. We had SO MANY compliments, all your hard work paid off.”

Beth Pegrum,

Senior Marketing Manager